Industry expertise

Invaluable knowledge

Most agencies will tell you they’re knowledgeable in design (and when you’ve been established for as long as us, it’s a given), but what about expertise specific to your industry?

Over the years, we’ve become specialists in key sectors; be it helping Manufacturing and Industrial companies meet unexpected goals, raising the profiles of Automotive and Healthcare businesses to new markets, or extending the reach of Leisure companies worldwide.

By working in the industries below we’ve gained understanding in the nuances of their everyday business. From compliance and regulation to the things that impact on deadlines. The knowledge we’ve developed and share has become truly invaluable to our clients.

  • Manufacturing and Industrial

    Business to business is where our ‘Thinking beyond design’ ethos really shines through. Our creative IQ and experience means we’re one step ahead with technically complex language. Our expertise allows us to get up to speed quickly, helping you become more agile in responding to market trends, resulting in
    communication material that works. From translations to manufacturing leaflets and infographics, we can help your business capitalise on national and international markets.

  • Automotive

    This highly competitive industry with international markets demands speed, meticulous attention to detail and clarity. From retail packaging and POS to highly regulated documents, our knowledge of the automotive industry is clear.

    Over the years, we’ve filled a niche in product development from inception to the shelf. Working with clients to create a brand, define its USPs and positioning right through to impactful packaging that sells.

  • Healthcare

    This sensitive industry demands a range of expertise. The communications we produce talk to diverse audiences ranging from care home staff, key business decision makers, sales representatives and consumers. Our team is meticulous in their attention to detail in creating pharmaceutical packaging that adheres to stringent legal guidelines.

    While newsletters supporting and motivating internal teams need different tones of voice. Our copywriters and designers apply years of knowledge to create work that gets results.

  • Leisure

    ICM help a range of leisure clients from high profile holiday companies to exciting attractions aimed at families and education. Our teams produce everything from holiday brochures to fundraising initiatives.

    Besides speed and creativity, you can rely on us to maintain brand consistency, as well as managing efficiency and costs from high volume print to accurate distribution. Whether your strategy is online or offline our creative will attract a variety of audiences.

  • Don't see your industry?

    Just because your industry isn’t mentioned here doesn’t mean we can’t work together. We’ve been established since 2001 so chances are we’ve worked in your industry to some extent. Be it retail, finance, property or education, we thrive on a challenge so get in touch and we’ll see how we can take your business forward and achieve your goals.

Get in touch